The modern-day business is becoming more ‘individual’ as the years pass. Authorship helps you stand out from the competition. Here’s how.
I could give you a ton of reasons why you should publish a book—and I mean ‘self-publish’. Forget traditional publishers, they can’t help you. Chances are if you go the right route, you can sell more copies than you would with any traditional publishers. Don’t panic, I’ll tell you how… in time.
But first know this, if you, an entrepreneur, publish a book, you will be regarded as an expert in your chosen field. Not only will a self-published book make you some money, it will also upset your competitors and make you stand out in a room of ‘self-pronounced’ experts.
There are two major reasons why any entrepreneur will choose to publish a book: for sales and for awareness. If you’re a new entrepreneur with no pull in your industry, the latter reason should be why you publish. Regardless, if you do decide to write a book and sell it, rather than give it away for free, you’ll do better for yourself. Here’s why…
Why You Should Self-Publish
Don’t get me wrong, I’m not saying traditional publishers are all that bad. But they do suck, and it has nothing to do with them. It’s just the business. Here are some valid reasons why you should self-publish your book and not with a traditional publisher.
Why You Should Publish at All
The internet is saturated with many entrepreneurs claiming to be experts in their field. Your potential clientele is currently undecided about which expert to work with. How do you stand out in your field; well, by publishing a book. Here are reasons why you should publish a book at all:
Do you currently harbour dreams of starting your own business someday? Do you want to own a business that revolves around your hobby, passion or expertise? Then you definitely need to write a book. Writing and publishing a book is the best way to transition out of a day job and into the realm of entrepreneurship. It is simply the best way to prepare for the start of your business. And hey, if your book is good enough and well promoted, it could make you some money.
Publishing a book is a great prestige. Not many people can turn up to an event and say “I wrote a book.” It instantly sets you apart from the crowd and puts you in a rare category of people who actually finished and published a book. I mean, who can resist the pull of authorship—no one.
Especially on the internet where people claim to be gurus, the title of ‘author’ can set you apart from your competitors. If you’re trying to get awareness for your business, write a book about something you’re passionate about and give it out for free. If people like what they read, they will keep on recommending. In the near future, this could make you a renowned author.
Social media marketing is great and all, but nothing beats the engagement you get from a published book. If you sell certain products or services, attaching a book to them can really propel new launches. As a new entrepreneur selling a competitive product or service, a book can attract and keep customers who are intrigued by what you offer.
Successive book launches only increases the number of customers you get. All the more reason why you should hire a book expert to ease your book publication.
Want to start an online business; you need to publish a book on a topic relevant to your niche. The moment your book attracts customers, it will open the way to more leads and sales. Chances are if someone reads and enjoys your book the first time, they will be willing to pay for subsequent releases.
Let theGodPhil help you with your book today. Call today to find out what I can do for you.